Mitlin Money Mindset
From Cookie Dough Startup to Forbes 30 Under 30 with Jimmy Feeman
Key Takeaways
- Why risk is essential to entrepreneurial growth
- Early mistakes and wins of starting NoBaked Cookie Dough
- The key to making business and marriage work
- How NoBaked grew their brand on social media organically
- Why they pivoted from franchising to a CPG model
- How parenthood changes your view of success
- What it was really like to be named to Forbes 30 Under 30
Meet the Guest
Jimmy Feeman
Jimmy Feeman is the co-founder of NoBaked Cookie Dough, a dessert brand redefining the refrigerated cookie dough aisle. Jimmy and his co-founder, Megan, grew NoBaked from a single scoop shop into a national CPG brand. NoBaked is now focused on franchising scoop shops to bring the NoBaked experience to more cities across the country. Jimmy is a Forbes 30 Under 30 honoree, an Ironman, and passionate startup enthusiast. Jimmy shares his insights on building brands, scaling franchises, and growing businesses on LinkedIn, social media, and his podcast Behind the Food.
Show Notes
No roadmap, no safety net, only risk and the hope of reward — that’s entrepreneurship. For Jimmy and Megan Feeman, founders of NoBaked Cookie Dough, landing on the Forbes 30 Under 30 list came after quitting their jobs, breaking into a new industry, and evolving their business through every challenge that came their way.
In this episode, Jimmy shares the moment they knew they had a successful product and what it’s really like to be named a Forbes 30 Under 30 honoree. Hear his insights on building a brand on social media, running a business with your spouse, and learning from your mistakes!
Resources
Sending your child to college will always be emotional but are you financially ready?
Doing your taxes might not be enJOYable but being more organized can make the process less painful.
Will you be able to enJOY the Retirement you envision?
About the Podcast
Welcome to Mitlin Money Mindset®️! With your host, Larry Sprung, CFP®️, Founder and Wealth Advisor at Mitlin Financial Inc®️. With over 20 years of experience as an entrepreneur in the financial services industry, Larry thrives to help you achieve your goals while finding JOY in the journey.
Each week, he’ll go deep with engaging guests who provide tangible takeaways and a whole lot of JOY along the way. Here, we don’t just talk about money; we celebrate it as a catalyst for JOY and possibility. Whether you’re saving for the future, planning your next big adventure, or just looking to add some spark to your daily money management, you’re in the right place.
We hope you enJOY these conversations as much as Larry enJOYed having them. And remember to ask yourself, what did you do today that brought you joy?®️