Mitlin Money Mindset
The Young CEO Who Built a Hockey Brand That Competes With the Giants w/ Zechariah Thomas
Key Takeaways
- The challenges of founding a brand so young
- How Swift Hockey keeps their product so affordable
- Lessons his experience on Dragons’ Den and partnering with the PWHL
- How playing the game shaped the product
- Innovation, branding, and what sets them apart
- Advice for entrepreneurs: social media and organic growth
Meet the Guest
Zechariah Thomas
Zechariah Thomas is the CEO & Founder of Swift Hockey, one of the fastest-growing independent hockey brands in North America. After seeing firsthand how rising equipment costs were pricing families out of the game, he set out to create elite-level sticks at a price players could actually afford.
Zech’s story and the rise of Swift Hockey have been featured on Dragons’ Den as well as in Forbes, where his mission to make hockey more accessible has gained national attention. What began as a small project has grown into a global brand trusted by players from youth levels to professionals.
He now leads Swift’s innovation, product development, and partnerships as the company continues its mission to make high-performance gear available to everyone.
Show Notes
Most people look at an industry dominated by giants and walk the other way. At 19, Zechariah Thomas walked straight in.
Now, he’s the CEO and founder of Swift Hockey, one of the fastest-growing independent hockey brands in North America, and a Forbes 30 Under 30 honoree. In this episode, he breaks down how he started his business with no capital, no industry connections, no real blueprint — and built it to compete with industry giants.
Resources
Sending your child to college will always be emotional but are you financially ready?
Doing your taxes might not be enJOYable but being more organized can make the process less painful.
Will you be able to enJOY the Retirement you envision?
About the Podcast
Welcome to Mitlin Money Mindset®️! With your host, Larry Sprung, CFP®️, Founder and Wealth Advisor at Mitlin Financial Inc®️. With over 20 years of experience as an entrepreneur in the financial services industry, Larry thrives to help you achieve your goals while finding JOY in the journey.
Each week, he’ll go deep with engaging guests who provide tangible takeaways and a whole lot of JOY along the way. Here, we don’t just talk about money; we celebrate it as a catalyst for JOY and possibility. Whether you’re saving for the future, planning your next big adventure, or just looking to add some spark to your daily money management, you’re in the right place.
We hope you enJOY these conversations as much as Larry enJOYed having them. And remember to ask yourself, what did you do today that brought you joy?®️