The Poet’s Keys with Tucker Bryant, Episode #147

Tucker Bryant is a nationally renowned poet and keynote speaker. He spent a decade between Stanford and Google and learned something striking: Even people on the cutting edge of innovation struggle to take risks.

We all want to step out of our comfort zones, but our instinct to protect that unconscious comfort suffocates our creativity. We disengage from our work and our ability to lead is stunted.

Tucker’s experience in Silicon Valley has driven him to pursue the answer to one question: How can we tear down the comfort zones that keep businesses from writing their best poetry? 

Tucker delivers keynote performances that reveal how the poet’s keys enable leaders to overcome universal barriers to change and unlock the doors to innovation in the areas that need it most.

Listen to this episode to learn how Tucker uses poetry to engage entrepreneurs and help them write their best happily ever after(s).

You will want to hear this episode if you are interested in…

  • Learn more about renowned poet Tucker Bryant [3:07]
  • Why Tucker brands himself as a poet [4:15]
  • Why words can be a powerful medium [6:04]
  • Using words to motivate and inspire [9:32]
  • How to step outside of your comfort zone [12:18]
  • Five ways to move beyond your fear [19:42]
  • Use your “flaws” to create your own narrative [22:55]
  • How to listen to the world around you [27:54]
  • Tucker shares an impactful piece of poetry [30:33]
  • What Tucker did today that bought him joy [34:36]

Why words can be a powerful medium

Tucker has been writing poetry for 10+ years. Many of the challenges that the corporate world faces are challenges that poets face every day. So Tucker taps into behaviors and skills that poets rely on to remain relevant to help businesses stay relevant.

Words are like seeds. They can be used in ways that even someone who doesn’t like poetry might memorize and carry the same lines with them for years. Poetry goes beyond what happens on the page.

A poet’s mindset is more than what you do with words. This mindset can help you drive positive change for your organization. How? Start by asking what you don’t understand about what you do every day. What can be different about it that you might take for granted?

How to step outside of your comfort zone

Writing poetry forces you to find your creative blind spots. The first step to breaking out of your comfort zone is to figure out what your comfort zone is. Are you over-reliant on a routine? Are you a perfectionist? Are you selfish and have a difficult time serving others? Are you unwilling to be vulnerable?

After identifying what these things are, you have to make an active effort to move beyond these things. Create space to move away from your routine and start to think through and put into practice new ways of relating to the work you do every day.

If you’re a traditional thinker, challenge yourself to prove an assumption about your space wrong. It will force you to think outside of the traditions you depend on.

There are many emotions that we think are “bad” because they’re uncomfortable. The goal isn’t to eliminate those emotions. Instead, you have to recognize what they’re doing for you. When you’re anxious, recognize it as a sign that you are in front of an opportunity to do well.

Use your “flaws” to create your own narrative

We have this temptation to try to look at where we want to go and build a narrative in that direction. Tucker finds it more useful to look at his experiences—the difficult, painful, etc.—and look for the common thread that might explain why he’s where he is today. Once you have clarity, you can find ways to frame the common threads and experiences.

What do you have to offer based on those experiences? What do you care about? What do you believe? What do you have a perspective on that is uniquely yours? It becomes easier to figure out how to position your insight toward your audience in a way that benefits them. It’s recognizing that you’ve had experiences that have influenced your behavior in some way.

Unleash the poet within yourself

Where do you start? How do you begin to see the world differently? Tucker recommends taking moments to pause during your day to observe what’s happening around you. Break up your routine and actively look for spaces to do things that aren’t related to your tasks for the day. Allow yourself to develop a birds-eye view of the world around you. Tucker shares a thought-provoking original piece of poetry in this episode of the Mitlin Money Mindset®—don’t miss it!

Connect with Tucker Bryant


Tucker Bryant is an entrepreneur, innovation strategist, and nationally renowned poet. After nurturing his craft at Stanford University, Tucker worked as a Product Marketing Manager at Google where he discovered the potential of the creative tools poets have relied on for millennia to drive innovative leadership in the corporate world. After nearly a decade in Silicon Valley, Tucker left Google to challenge leaders to unlock creativity, collaboration and competitive advantage using The Poet’s Keys™. His performances, which have garnered millions of views online, have featured at TEDx, The New York Times, and dozens of other organizations across the globe. He has had the privilege of sharing on stages alongside Mark Cuban, Bill Belichick, Gary Vaynerchuk, Earvin “Magic” Johnson, and Mel Robbins as well as governors and executives from scores of Fortune 500 companies.

Connect With Mitlin Financial

Guests on the Mitlin Money Mindset Show are not affiliated with CWM, LLC, and opinions expressed herein may not be representative of CWM, LLC. CWM, LLC is not responsible for the guest’s content linked on this site.

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